mem0irBrand kit
mem0ir / brand

Brand kit The one that never forgets.

mem0ir keeps what you tell it, so every chat starts already knowing your work. The mark is an owl, the one that never forgets: a white head with swept-out feather tufts, two big dark eyes set close, ember irises and an ember beak. The ember is the only colour, and on the site it means burned: the owl's irises fill with it to the share of supply burned.

Kit READMEBrand sheetLaunch film

01The mark and the wordmark

02X profile

Banner
Profile picture: the mark on black
PFP · the markrecommended
Profile picture: the owl in dark stone, its eyes glowing
PFP · in stonelaunch week
How the profile looks on X
Profile checkreview only
Link preview
Link preview1200×630

03Colour

Black#020202 · ground
Surface#070708 · input, cards
White#F4F5F6 · text, logo
Grey#9C9FA2 · secondary
Serif#D3D8DE · the italic word
Ember#FF6A2B · the eyes and beak, burned
Pass#7FCF9A · receipts
Fail#F2776B · receipts

04Type

Geist 500 · headlinesWhat should I remember?
Instrument Serif · one wordremembered.
Geist Mono · numbers1,188,831 burned · example

05The sheet

The mem0ir brand sheet